Media Monitoring and Press Service for Norsk Tipping

Media monitoring and analysis, and press services for Norsk Tipping: Provision of a comprehensive system for monitoring, collection, and analysis of editorial and relevant content across a broad spectrum of media channels, including printed and digital media, radio, TV, podcasts, blogs, vloggers, as well as publications from political parties, organizations, and other relevant interest groups. An analysis tool is required to measure and analyze media reviews, including extent, thematics, and denominations. The system must support simple reporting and data extraction in a user-friendly and visually accessible format. Additionally, the tender includes a press service and a press portal for the distribution of press releases and information to the media through updated address lists and subscriber systems, with the ability to measure response and reach. The press portal shall be adapted to Norsk Tipping's website and allow for the collection, publication, and availability of press releases, pictures, documents, and other relevant press material.

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